Surface Design is a fusion of many aspects of Sandi’s creative energy. Music, various forms of Art, Clothing Design and Business Management are all parts of the journey that have shaped her approach to a design brief.   Her designs often grow from hand drawn work, usually derived from the natural world around us, which are then worked on digitally to further develop shapes and colours. Sandi loves to design for a purpose and her designs have application to a wide range of product types.

Clean and elegant style, confident colour and approachable motifs characterize her work.

 SMax is a contraction of Sandi Maxwell.  Fab refers to 2 things: her love of fabrics and the vibe of her surface pattern designs. FAB!  The growing thought bubbles refer to the bubbling up of SO many ideas.  SMaxFab starts with a blank space and ends with a fully conceived design. 

You get a SMaxFab pattern either by choosing to license a design from the existing collections or you can commission a custom-made design.  Designs can be single or a set of coordinating designs for fabric, paper or a wide variety of home and consumer products